Pricing a home to sell. Price it right on day one!
Correctly Setting a List Price
When you’re selling your home, steer clear of an agent that tells you exactly what you want to hear when it comes to setting a list price for your property. Of course you want top dollar for your home; every seller does, but it is unethical for an agent to obtain a listing by promising you a sales price above and beyond what the market says your home is worth.
The price you set is a critical factor in the return you’ll receive. That’s why you need a professional evaluation from an experienced realtor. This person can provide you with an honest assessment of your home, based on several factors including:
- Market conditions
- Condition of your home
- Repairs or improvements
- Time frame
In real estate terms and normal market conditions, market value is the price at which a particular house, in its current condition, will sell within 30 to 90 days.
If the price of your home is too high, several things could happen:
- Limits buyers. Potential buyers may not view your home, because it would be out of their buying range.
- Limits showings. Other salespeople may be less reluctant to view your home.
- Used as leverage. Other realtors may use this home to sell against homes that are better priced.
- Extended stay on the market. When a home is on the market too long, it may be perceived as defective.
- Buyers may wonder, “what’s wrong,” or “why hasn’t this sold?”
- Lower price. An overpriced home, still on the market beyond the average selling time, could lead to a lower selling price. To sell it, you will have to reduce the price, sometimes, several times. In the end, you’ll probably get less than if it had been properly priced at the start.
- Wasted time and energy. A bank appraisal is most often required to finance a home. A buyer will probably not be able to obtain financing on a home that is overpriced.
Realtors have known it for years – Well-kept homes, properly priced in the beginning always get you the fast sale for the best price! And that’s why you need a professional to assist you in the selling of your home.
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Contact us now to start working with an Atlanta real estate professional. Whether you're buying a home or selling a home, we're happy to answer any questions you may have. 678-927-3276.
